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And the “greenwashing” prize goes to…

Posted by deborahmclaren on January 21, 2010

Survival names winner of ‘Greenwashing Award’ 2010
20 January

‘Survival’s ‘Greenwashing Award 2010′ has been won by ranching company Yaguarete Porá’.

A Brazilian company bulldozing an uncontacted tribe’s land in Paraguay has won Survival’s ‘Greenwashing Award 2010’.

The company, Yaguarete Porá S.A., has won the award for ‘dressing up the wholesale destruction of a huge area of the Indians’ forest as a noble gesture for conservation’, says Survival’s director Stephen Corry.

The Totobiegosode are the only uncontacted Indians in the world having their territory destroyed for beef production.

Corry, said today, ‘This is textbook ‘greenwashing’: bulldoze the forest and then ‘preserve’ a bit of it for PR purposes. The public won’t fall for it. Yaguarete should stop playing games and pull out of the Totobiegosode’s territory once and for all.’

Act now to help the Ayoreo

Write a letter to the Paraguayan parliament using Survival’s online letter-writing tool.
Donate to the Ayoreo campaign (and other Survival campaigns).
Write a letter to your MP or MEP (UK).
Write to the President, your senators, congressmen or other elected officials (US).
Write to your local Paraguayan embassy (you can find their address through embassiesabroad.com)

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